Emailing and the CAN-SPAM Act

Privacy Awareness Training

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MARKETING PRIVACY TRAINING
EMAILING AND THE CAN-SPAM ACT

Module Marketing Email and CAN-SPAM 05This privacy training course, Emailing and the CAN-SPAM Act (10 minutes), provides a short overview of the CAN-SPAM Act and its rules for sending commercial emails. The course covers the different types of email messages under the CAN-SPAM Act, how to distinguish the primary purpose of email messages, using true and accurate email headers, handing opt-outs, and third-party due diligence.

The interactive quiz contains 4 questions that test on and reinforce the lessons.

TABLE OF CONTENTS

Module Marketing Email and CAN-SPAM 04 table of contents

Learning objectives:

  • Understand the key requirements of the CAN-SPAM Act
  • Be able to identify the various types of email regulated by the CAN-SPAM Act
  • Understand the rules for transparency, handling opt outs, and vendor due diligence.
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Daniel Solove Privacy Awareness Training TeachPrivacy was founded by Professor Daniel J. Solove, the leading expert on privacy and data security law. He is deeply involved in the creation of all training programs because he believes that training works best when made by subject-matter experts and by people with extensive teaching experience.

According to Professor Solove: “Great training isn’t about slickness or tricks. It is about teaching. The goal is to make people understand, care, and remember. Great training is made with genuine passion – to make people love training, it must be made with love. Excellent substance is essential. The material must be explained clearly, understandably, and concretely. The content must be short and to the point – and it must be engaging. Slickness and gimmicks can’t compensate for lackluster substance.”

TeachPrivacy provides privacy awareness training, information security awareness training, phishing training, HIPAA training, FERPA training, PCI training, as well as training on many other privacy and security topics.

Professor Solove is a law professor at George Washington University Law School. He has taught privacy law every year since 2000, has published 10 books and more than 50 articles, including the leading textbook on information privacy law and a short guidebook on the subject. His LinkedIn blog has more than 1 million followers. Click here for more information about Professor Solove.

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